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memoryBlue acquires Operatix to create a global leader in sales acceleration services for the B2B technology ecosystem

Acquisition combines two leading outsourced sales development firms offering service globally in North America, EMEA , LATAM, and APAC and charts the path for further geographic and service-line expansion TYSONS,...

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Latest Posts

Blogs, Marketing, Sales

Managing Inbound Marketing & Outbound Sales: Top 8 Tips

Following on from our recent article breaking down the true cost of outsourced sales activities, we’d like to offer some tips for businesses managing an internal sales team. To clarify...

Aurelien Mottier

Blogs

What does selling to the ‘C’ level really mean?

Many Salespeople and their leaders claim to sell high and never drop below decision maker level. That is rarely the case. Selling at the ‘C’ level doesn’t mean undertaking the...

Operatix

Blogs, Channel

Getting Your Channel Strategy Right

Now, more than ever, it is crucial to understand in which markets and channels to play, how to prioritize investments and resources to maximize your revenue opportunity and grow your...

Operatix

Blogs, Marketing

Telemarketing is dead, the future is Lead Nurturing

The traditional concept of telemarketing as we know it in the technology sector is dead. Calling prospects cold and expecting them to immediately tune in to your technology and fall...

Operatix

Blogs, Marketing, Sales

Outsourcing Business Development vs Building your Own Team

Outsourcing business development can often be seen as a costly option for businesses, but when you take a closer look at the investment that goes into building an internal BDR/SDR...

Aurelien Mottier

Blogs, Leadership

Are Venture Capital Firms Putting The Brakes on Funding Cybersecurity Startups?

A recent revelation within the tech industry has sprung up, and it can appear to be somewhat alarming at first glance. It looks as though the once booming cybersecurity sector,...

Dan Seabrook

Blogs, Channel

Recruiting the Right Channel Partner

Channel Partners come in many different flavors, shapes, and sizes. Finding and recruiting the right Channel Partners for your organization can be challenging and time consuming. In this article Operatix...

Operatix

Blogs, Channel

Channel Partner Sales: Top 5 Ways to Enable Channel Sales

Implementing channel partner sales can help you reach new customers and, in turn, grow your business – when done correctly, of course. If your model is not set up effectively,...

Operatix

Blogs, Channel

5 Key Reasons Why Companies are Outsourcing Channel

A question asked when talking to Channel leaders, Heads of Sales and CEOs is “Why would I outsource my channel, I need to be close to it?” This is the...

Operatix

Blogs, Sales

5 Reasons for Building Pipeline in Q4

“Q4 is for closing”, is what the old guys in the sales team will tell you, because they know how it works right? In reality the sales that are closed...

Operatix

Blogs, Sales

11 Proven Rules for Sales Success

A great article from Brent Gleeson on rules he has implemented from the Navy SEALs for sales success. After leaving the Navy SEAL Teams, I went to grad school, met my...

Operatix

Blogs, Marketing

Effective Inbound Response Management

Operatix Sales Methodology: Lead Qualification & Inside Sales In a competitive industry like technology, companies spend millions of marketing dollars each year to drive inbound traffic and feed the funnel...

Operatix

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